Mastery takes place after getting company commitment and clarity. Mastery is achieved through the completion of five key modules that build on the needs of today’s sales champion.

FOCU$Clarity - Clarity of Wants vs. Needs - The start of the implementation and company-wide overview sessions to build credibility and trust, as well as, deliver clear expectations.  

• FOCU$Basics - Analyze & Align - The part of the process, through research and data dumps, that ensures a sales team to know exactly what the company does and does not do. It also helps others in the organization understand what the team will be selling, bringing the sales culture through the entire organization.
• FOCU$Camp - Target & Train - The targeted training then begins, using customized workbooks, sales people challenge their thinking and learn new techniques. Each sales module is trained in 3 to 4 hour sessions, weekly with time-sensitive homework to simulate the pressure sales people have to perform.

WARNING: Weaker sales people are vetted in this process.

• MentorFOCU$ - Coach & Customize - A must program with curbside coaching, proposal reviews and tag-team sales calls.
     
• FOCU$System - Transformation - The process at work with the easy to manage tools for internal sales managers.
     
• FOCU$Loyalty - The Optimization - The pinnacle of selling success and ensuring repeatable business. This optimization sales module of the system creates Market Attack Plans and teaches higher Value Execution and Balanced Scorecard selling.